A podcast is a digital audio or video series that can be streamed or downloaded over the internet. Podcasts cover a wide range of topics, from entertainment and education to news and storytelling. Podcast episodes are typically available for free on various streaming platforms such as apple podcasts, spotify, and youtube.

The ideal podcast length varies, but most successful podcasts range from 20 minutes to an hour. Consider your content and audience; shorter episodes can be easier for new listeners to consume, while longer formats may be suitable for in-depth discussions.

Select a topic you're passionate about and have knowledge in. Consider your target audience and what they might be interested in. Finding a unique angle or niche within your chosen topic can help your podcast stand out.

Consistency is key in podcasting. Determine a realistic schedule that you can consistently adhere to, whether it's weekly, bi-weekly, or monthly. Regular releases help build an audience and keep listeners engaged.

You can find guests for your podcast in a variety of ways such as networking, social media, guest booking services, or even just reaching out to people. Don’t be afraid to contact people that you think would make a great guest.

You can acquire sponsorships by finding potential companies or brands that align with your content and offering them a sponsorship proposal. Sponsorships typically pay based on the number of listeners you have, so it can be difficult to land a deal if you haven’t built up a following yet.